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How to develop a winning product? A guideline for the Chief Product Officer

3/17/2023

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The only way I know of to develop better product intuition for your own product is to:
  • 1. Constantly use your product as a real customer would
  • 2. Constantly research your target customer -- their habits, problems, environment, way of doing things, psychology.

12 ways to make the above practical in your week-to-week:
  • 1. Use the product daily as a real user would [15 minutes / day]
  • 2. Watch one or two user research or replay sessions [10 minutes / day]
  • 3. Check your key usage metrics dashboard [5 minutes / day]
  • 4. Interview a prospective client and ask them to describe a specific workflow related to your product [30 min / week]
  • 5. Email or slack 1-3 existing clients with a specific feedback question [30 min / week]
  • 6. Read notes from recent sales calls or user interviews [30 minutes / week]
  • 7. Read customer feedback queue tickets [30 minutes / week]
  • 8. Read the latest data analysis on user behavior on your product [30 minutes / week]
  • 9. Read industry blogs / articles related to your product area, ideally about either customer learnings or from the perspective of customers [30 minutes / week]
  • 10. Explore competitor products as a real user world [2 hours / month]
  • 11. Try selling the product yourself, or tag along on a sales call [2 hours / month]
  • 12. Read 3 books a year relevant to the psychology of your customers [5 hours / week]

If you did EVERYTHING on the list above, it would take you 10-15% of your working hours. Doing half of them would be more like 5% of your week.
  • This is tiny investment for
  • 1) honing your product intuition
  • 2) making better prioritization decisions
  • 3) gaining greater conviction in your work and frankly
  • 4) having way more fun in your work.
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Author Details
Name:
 John Masud Parvez, Top International Coach and Business Expert 
More Details: 
  • In professional career: CIO / Digital Transformation Director
  • In entrepreneurship life: Founder of VSHR Group
  • In passion life: Keynote /Tedx speaker, Professional Coach
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How VSHR use Deep Tech approaches for solving social problems?

1/10/2023

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I was attending the first formal deep tech ecosystem meeting of Vietnam on last 18th July 2019. I was seeing all those passionate entrepreneurs talk on the deep tech and how much they see the future of this technologies. There were a big part was around the block chain though.

It's very interesting to see a lot of ENTREPRENEUR are working on DEEP TECH and creating a product to sell to customer. I don't judge that, but I understand them that's why I also respect their purpose and, also know why they really want to push this forward. However for me deep tech is not about block chain for using and creating currencies, but block chain to solve major problems in cost effective ways. ​
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How critical is procurement process to respond the information Security for a Corporation?

1/10/2023

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15th May 2019, I was speaking to "RETHINK CIO" event, organized at Sheraton Hotel Ho Chi Minh city.

I myself, John Masud Parvez, CIO / GITD of Hoan My Medical Corporation, Founder & President of Vietnam Social Health Revolution, joined the information security panel discussion on this CIO Conference.

On this occasion I highlighted the different recently incidents of information security about around Asia, also health sector. Then I also added, from those incident how he is learning and suggested other to learn to avoid such incident for Vietnamese corporations. These are the brief incidents he mentioned: 


  • On 2018, Singtel's 10,000 access point was exposed to hackers. and Users were redirected to other websites to steal their personal information. On 2018 Singhealth got hacked and exposed 1.4 M Paint information including the Prime minister health record.
  • In few months of of time again on the first quarter of 2019, Singhealth again got hacked and exposed 14000+ HIV patient information got licked
  • On 2018, Toyota Motor corporation's Thailand, Vietnam, Australia subsidies got hacked and lost 3.1 Million client information.
  • Cebuana's 900,000 customer info were lost from CRM
  • In term of financial impact, NHS of UK had to pay 92 Milloin British Pound bill to resolve and fight back that issue of wanna cry issue.

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Cyber Security Advisory session for CEOs and IT Directors by John Masud Parvez

1/10/2023

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At Reverie Hotel, Time Square Saigon, On November 2019, I was speaking on a advisory session for CEO, IT Directors, CIOs, COO about the cyber security. There were around 20 - 25 CEO, CIO, COO, IT Directors ofdifferent companies were joining this session.

Why cyber security? because everyday almost 1+ million security threats are adding up to the pool of thrats to attack, share or take over our digital assets. This asset can be from our personal level to coporation level. I started with the very grass root level and then brough to the point which can let the audiences a set of bullet points which will help them to go back an start to work on them immediately for protecting their digital assets. The key line of prespective is here
​
"
The price is light is less than the price of darkness"

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Transform your business or get folded - Keynote of John Masud Parvez at Asia IOT Business Platform

1/10/2023

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John Masud Parvez was keynote speaker to Asia IOT business platform on – Why and How to start a digital transformation for your companies. The Conference was organized at REX Hotel, Ho Chi Minh. And there were around 450+ Public sector government officials business leaders, CEO, Directors and entrepreneurs attending this conference. Though this article we will share you the summery of John Masud Parvez’s keynote speech. ​
John Masud Parvez started with...
Dear Industry Leaders, Friends and Fellow mates,
Transformation, Digital technology adaptation and utilization is becoming a KEY for every business sector. I am not here to sell you anything, no product. I am here to tell you, what is the thing can make your business, initiative more successful, your organization to achieve bigger goals. Why I am doing this? The only thing I want is you will think one day, You meet a guy John Masud Parvez in IOT Business platform and he helped you to open up your mindset to achieve bigger goals by leveraging the Digital Technology and transformation approaches.

So next 20 minutes, I am going to really PUSH you, with all my energy, and tell you please understand this, take this opportunity, go for growth and achieve bigger goals, or others will do, and they will simply knock you out of the picture in next maximum 5 years period of time.

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